Tuesday, June 28

What Australian Bloggers think: Do and how do Australian bloggers make money??

Us bloggers have these thoughts and sometimes we'll even externalise them into a blog post, a forum post or (even!) a 'real life' discussion.  I decided to bring together a group of bloggers of different genres and experience together to understand what Australian Bloggers think as a community, of themselves and of others, their relationships with brands, PR's, blogger platforms and few other things... stay tuned each fortnight..!

Today's question is : 
If you do make money from your blog, how do you make it? (even if it's an opportunity BECAUSE of your blog, not ON your blog)

 I make a little money from Google Adsense (enough to (mostly) cover hosting etc) but mostly I make money because of my blog - which includes lots of freelance writing (on travel websites/magazines) and running blogging training and consulting.
Amanda, Not a ballerina [travel] [6years blogging]

We earn income from eBook sales, affiliate commissions, some adsense, some adverts but 90% from selling our own products
Frank - Our Hiking Blog,[outdoors/hiking] and Cradle Mountain [tourism] [8 years blogging]                                                                                                           

Advertising - private and nuffnang, sponsored posts,product reviews for an admin fee, blogging for other websites, freelance writing for other websites
Zoey, Good Goog [personal, parenting] [2 years blogging]

I don’t make any money from my blog at this stage. I have received a few products to review though.
Amy, MahliMoo  [craft, parenting] [6 months blogging]

I make money via banner advertising, sponsored posts, sponsorships for events, client bookings, memberships, affiliate sales, social media workshop and speaking engagements.
Nikki, Styling You [Fashion, beauty] [3 years blogging]

I have just recently started to get a number of advertisement requests. I offer various banners on the blog itself and I also have ad slots in my monthly newsletter. For now this is modest income but income none the less.

I also make money through my actual gardening business. Many customers have told me my tips helped them feel confident in taking me on as a gardener. As such my gardening business has benefitted greatly from my blogging.  I’ll also be releasing an ebook in the next few months.
James - Aussie Green Thumb  [gardening] [6 months blogging]

Advertising and Sponsored posts. I also do Mathilda's market a couple of times a year and my blog has helped my craft business.
Corrie - Retro Mummy [craft, family] [5 years blogging]

 I don't make money off Chasing Cait, although because I write Chasing Cait, I have just secured a PAID (woo hoo!) job writing a fashion blog for a shopping centre (as part of me being their new shopping centre stylist, I write 1 fashion blog a week for them).
Caitlin - Chasing Cait [Fashion, Beauty] [9 months blogging] 

My blog earnings have so far been through sponsored posts, side bar advertising and affiliate programs.  I have also had a family trip to Hong Kong Disneyland sponsored and as a Kidspot Top 50 blogger finalist means that I've received a new Ford Territory to drive for a month - the winner receives a Ford Territory for a year, plus $5000, which is such a fabulous prize!
Melissa, One Crafty Mumma  [craft,family] [5 years blogging] 

So are you making money from blogging - either directly from your blog or because of your blog?  Do you want to?  Is a priority or a bonus?
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9 lovely comments:

lifeafterfive* on June 28, 2011 at 9:48 AM said... [Reply to this amazing comment]

Thanks for this article! I have yet to make money through blogging, though I am still relatively new to it and very interested to understand how it can be done. I have started to receive a number of products & experiences to review, which I guess is the first step... but would love to progress it further. How does one start to freelance for others?

Kellie on June 28, 2011 at 11:04 AM said... [Reply to this amazing comment]

Thanks for sharing these. They're all really helpful. I have made a little through advertising, but mostly the blog has led to me doing paid PR work for other bloggers and businesses. I have plans for an ebook, would love to do some sponsored posts and a few other projects as well. :)

Super Sarah on June 28, 2011 at 12:01 PM said... [Reply to this amazing comment]

Very interesting. I guess I have made money from my blog in this case because I have had some lovely blog readers become real life friends who I have photographed as part of my business. I wouldn't have met these friends/clients unless I blogged. Interesting!

ClaireyH on June 28, 2011 at 2:00 PM said... [Reply to this amazing comment]

As super Sarah says above, I thi k many people forget about what they earn because of their blog rather than on their blog.

For me blogging provides me lots of things, but most are the ones IRL. That includes meeting people at ABC and making connections with them seeing them again etc. It is when you get a message about something that you wrote.

Financially it can also be all the great stuff you win from the blogophere, or even just goodie bags.

I recently found myself in a meeting where they gave me a cake to say thanks for talking to them, they were so grateful.

Frank and Sue on June 28, 2011 at 2:51 PM said... [Reply to this amazing comment]

Why thanks for the mention!

As some others have mentioned, side benefits not only include revenue. We were offered a brand new Skoda Scout to test drive for a month recently ( write it up here: http://skodaexperience.ourhikingblog.com.au/ ) Have to drop it back this week unfortunately.....

We have also negotiated some stay and review deals with hotels and other goodies are appearing. e.g. I was offered a trip to Korea a couple of months back to hike a new trail but could not spare the time :-((( It's all good.

Finally, it is not easy and takes a lot of work and time out of your life. If you want to make money, expect to spend hours each week, work really hard on social media connection (being helpful) and create great content that people want to read.


katepickle on June 28, 2011 at 5:39 PM said... [Reply to this amazing comment]

Great to read the different ways blogging is creating income for different bloggers.

I have some private side bar advertising, nuffnang ads and the occasional sponsored posts that make a small amount of money directly on my blog.

Because of my blog I have had the opportunity to do various paid graphic design work, including blog design and digital scrapbook design. I've also had the chance to meet and work with some fabulous people.

For me it is not only about actual or potential income but about developing skills... and who knows where those skills will lead me one day!

Chantelle {fat mum slim} on June 28, 2011 at 7:25 PM said... [Reply to this amazing comment]

I was about to say that I don't make money from my blog, but I guess I do. I work full-time as a Social Media Editor because of my blog.

I also have had many other opportunities because of my blog. I guess that's something I should be pretty proud of. x

Liss on June 28, 2011 at 7:27 PM said... [Reply to this amazing comment]

@Chantelle {fat mum slim}Majorly proud my friend! I'm proud of you - you should be too xxx

SallyMakeup on June 28, 2011 at 11:28 PM said... [Reply to this amazing comment]

I have been a bit erratic with my blogging for my makeup artistry business, but I find when I do blog, I tend to get more enquiries. I blog to help my SEO (may or may not be working at this stage!), and in turn get more work. I also do it because I used to be an editor, so I miss writing and creating and whatnot. It entertains me if nobody else!


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